Part 2: Intrinsic Qualities & The Byway Story

Skill Builders: Intrinsic Quality Summary

Complete the Intrinsic Quality Summary Worksheets from Byway Beginnings, pages 69-72, for your byway. Print or download these worksheets below.

Special Note To Tribes:

The “promote versus protect” issue is an important one to address internally early on. Having tribal membership consensus on what to share and how to share it appropriately with the public is key to a successful byway traveling through Indian Country.

Discussions about stories, itineraries and marketing packages for authentic cultural tourism experiences should directly follow identification of what the tribe plans to share early on in the planning phase. Consider what is permissible to use in the way of sacred colors, symbols, etc., in any marketing materials.

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